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Octobers Very Own Men's Clothing

Record label and lifestyle brand October’s Very Own is helmed by musician and mogul Drake. The brand, which is known for its understated luxury lifestyle offerings, also specializes in womenswear. The phrase October's Very Own, often simply referred to as OVO, has been part of Drake’s music since the start of his career. OVO merch including shirts and t-shirts are known for their clean minimalist designs and quality fits. Comfortable OVO long sleeves and hoodies sporting subtle branding are a cultural phenomenon. Owl-logo hats are some of the most popular October's Very Own accessories. As the brand grows and evolves with Drake’s career, more and more miscellaneous lifestyle products have been added to the OVO archive. Those looking for outerwear suitable for cold weather environments, say for visiting Drake’s hometown of Toronto, can turn to expertly crafted OVO outerwear styles. And last but not least, October's Very Own sweatpants and pant styles make instant closet staples. With October’s Very Own, Drake’s once-in-a-lifetime artistry and creativity has been made accessible to the masses.

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