Chrome Hearts

Chrome Hearts is an American luxury fashion brand founded in 1988 by Richard Stark, Leonard Kamhout and John Bowman. Based in Los Angeles, California, the brand is known for its high-quality, goth-style aesthetic, incorporating symbols such as crosses, daggers, and skulls on various products.

Chrome Hearts started as a Hollywood biker brand, producing leather jackets and jewelry for a small group of bikers in Los Angeles. After designing costumes for the movie Chopper Chicks in Zombietown in 1989, the brand got picked up by various hard rock bands, helping it to gain prominence outside of LA. Since then, Kamhout and Bowman left the band, leaving Stark and his wife Tiffany to grow the company into a luxury brand producing jewelry, leather goods, denim and accessories. While the iconoclastic brand makes most of its items in-house in LA, it has also worked with the likes of Drake, Bella Hadid, BAPE, Comme des Garçons and Off-White on a variety of products and collections.