Noon Goons Men's Hi-Top Sneakers

Los Angeles-based label Noon Goons was established in 2016. Founded by lifelong surf enthusiast Kurt Namore, the brand seamlessly mixes surf, skate and punk culture. Known for workaday inspired outerwear and denim offerings featuring surprising highly technical details, the brand started out as a side project for Namore after stints at Stussy and American Apparel. The buyers at Ron Herman and Dover Street Market quickly took notice of Noon Goon’s infectious laid back approach to everyday wardrobe staples. Noon Goon hoodies made in expertly washed cotton fleece fabrics reference vintage apparel graphics. Noon Goon [t-shirts] look like they came straight out of 90s surf culture. Since gaining traction for their apparel offerings, Noon Goons has expanded to offer accessories and footwear. The brand partnered with legendary skate brand Vans on a custom sneaker design. For those wondering, Noon Goons’s name playfully refers to the sun-seeking tourists who crowd the beach once the temperature starts peaking.