Tatsuro Horikawa founded Julius in 2001 as an art project meant to provide complimentary audio and visual components to fashion and art shows. In 2004, the brand presented its first clothing presentation. Influenced by traditional monk attire and African spiritual music, Julius clothing may seem a bit ambitious to some but it has found a cult following. With an aesthetic similar to Rick Owens, Julius is often considered an avant-garde fashion brand. The brand’s cargo pants and leather jackets are its standout items.
Who started Julius?
Julius was founded by Tatsuro Horikawa.
When did Julius start?
The company was founded in 2001 but released its first clothing collection in 2004.
Is Julius a luxury brand?
No, Julius is an avant-garde luxury brand.