SKU WR116
Era:

This jacket appears to be from the late 1990s to early 2000s, aligning with vintage streetwear trends.

Brand Information:
• Brand Name: GDC (Goodenough Tokyo)
• Designer: Hiroshi Fujiwara (Founder of Goodenough Tokyo, a pioneering figure in Japanese streetwear)
• Collaborators: Beau Garçon and Belle Fille (referenced on the label)

Founder:
• Hiroshi Fujiwara, a legendary Japanese designer known for shaping modern streetwear culture.

Color:
• Primarily black with white Gothic-style lettering that spells “GDC Tokyo” across the chest.

Gender:
• Unisex – Designed for both men and women, fitting the oversized and relaxed streetwear aesthetic.

Type of Jacket:
• Varsity Jacket/Baseball Jacket – Characterized by its snap-button closure, ribbed cuffs, and collar.

Details:
• Snap-button front closure
• Ribbed cuffs and hem for a secure fit
• Two side pockets
• Embroidered or screen-printed “GDC Tokyo” in Old English font
• Inside label features a unique inspirational message:
“We would like you to look very nice, and we hope you will be attractive not only in appearance but also in personality.”

Description:

This GDC Tokyo varsity jacket is a rare vintage piece from the Japanese streetwear scene, specifically linked to Goodenough Tokyo. The oversized fit and minimalist yet bold lettering capture the essence of early 2000s street fashion. The black and white colorway makes it versatile and easy to style with various outfits.

Condition:
• Good vintage condition with visible signs of wear (some fading and minor pilling on the ribbed areas).

Conclusion:

This GDC Tokyo varsity jacket is a collector’s item, reflecting the influence of Hiroshi Fujiwara’s pioneering streetwear designs. It’s a great find for fans of vintage Japanese fashion and rare streetwear pieces.