Asics × Kiko Kostadinov

Bulgarian born, London-based designer Kiko Kostadinov frequently collaborates with Japanese sportswear brand Asics to release limited edition Kiko Kostadinov x Asics sneakers. The Kiko Kostadinov Asics styles, which are often referred to as simply Kiko Asics, perfectly fuse the avant-garde aesthetics of the cult designer with the technical expertise of the legacy Japanese shoe manufacturer. The first Asics Kiko Kostadinov styles were released in 2018. Since then, Kiko x Asics running shoes have become some of the most coveted footwear styles in many athletic, creative and sneakerhead circles. Kiko Asics are known for their unique colorways, which directly reference the Kiko Kostadinov main line, and distinctively futuristic silhouettes. Popular Asics Kiko Kostadinov gel styles feature breathable mesh uppers and signature gel sole technology which ensure maximum shock absorption for all day comfort. Luckily for fans, the Asics x Kiko Kostadinov collaboration goes much farther than the traditional designer-sneaker brand mashup. Due to the overwhelming success of previous Asics x Kiko collabs, Kostadinov, along with his label’s womenswear designers Laura and Deanna Fanning, not only help design entirely new sneaker silhouettes for the brand but also holistically advise on the entirely of the Asics Sportstyle line.