Earlier this past March, Supreme released a highly-anticipated collaboration with French clothing company Lacoste. The collection—which included a variety of brightly colored pieces that wouldn’t look out of place strewn haphazardly over a sandy beach chair on a porch in Nantucket—subverted the iconic Lacoste crocodile by placing it directly parallel to Supreme’s minimal branding. Founded by Rene Lacoste, more commonly known by his nickname “Le Crocodile,” in 1933, Lacoste began as a way to provide tennis players with a more practical alternative to then standard long-sleeve playing whites typically worn on court. The brand, which operated under the creative direction of Christophe Lemaire from the early aughts until 2010, seemed like a slightly strange bedfellow for a brand that released a set of graphic tees made in collaboration with Mike Hill, the cofounder of skate company Alien Workshop, just a few weeks later. If there were any reservations regarding the commercial appeal of the collaboration, they didn’t show. As per usual, the entire drop sold out in seconds.

Once again, Supreme was ahead of the curve. Recently, modern menswear has taken a decidedly preppy turn. In 2015, Band of Outsiders, the beloved West Coast label founded by Scott Sternberg, announced it would be shutting down, only to be revived later that year by the Belgian holding company CLCC SA, this time sans Sternber. Since then, the brand has shown exactly one menswear collection, inspired in part by the classic Wes Anderson movie The Royal Tenenbaums with the requisite nods to some of the looks made famous by the film.

For the Fall/Winter 2016 collection under his eponymous menswear label, his first after leaving the role of creative director at Dior, Raf Simons showed a laundry list of pieces inspired by originals any true prep would be proud to call their own, including what looked to be moth-eaten collegiate sweaters and cropped to nearly comical proportions. Shortly before that, Brendon Babenzian, who cut his teeth working as design director for Supreme for over a decade, announced he was setting up shop just around the corner from Supreme’s Lafayette St. location with the opening of Noah, a standalone store peddling an aesthetic that aims to provide clothing with a preppy bent for recovering skater kids who appreciate the quality of a well made T-shirt, but don't necessarily want to wear one that says “Fuck the President” to the office, no matter how relaxed the dress code. Even current luxury behemoth Gucci is cashing in, selling embroidered polos and pastel blazers with ivy-style piping and crests by the truckload. And what of Nautica's revival thanks to newly-minted brand ambassador Lil Yachty and his own signature, if not completely literal, take on the brand's iconic sailing motifs?

While we may be in the midst of a prep renaissance, you don’t have look like you stepped out of an '80s Brooks Brothers ad (read: smugly handsome, unabashedly elitist) to get on board. Instead of the salmon-colored chinos and garish driving loafers your cousin Brent wore while he loudly tried to explain to you derivatives between mouthfuls of your aunt’s potato salad, opt for a pair of relaxed, wide wale cord trousers in a muted moss green or a pair of classic brown Belgian Shoes. Or better yet, mix and match your preppy pickups with pieces you already own, like rocking a pair of silky track pants and some beat-to-shit Vans underneath a glen plaid topcoat. Just because Virgil Abloh once wore Vineyard Vines doesn’t mean you should.

Tags: noah, supreme-lacoste, raf-simons, supreme, gucci