Everyone goes through a raw denim phase. It’s a feeling everyone experiences when they first get into fashion that encourages them to buy a quality pair of timeless, raw, selvedge jeans that will surely last them for the rest of their life. Some people stick with it and others outgrow the jeans, both physically and stylistically. I fall into the latter camp; although I do have a pair that I like, I’m pretty far removed from the denimheads, the people who discuss the merits of ocean-washing your jeans and rank their favorite reproduction denim brand arcuates. Thus, I entered Blue In Green SoHo (located at 8 Greene St.) with rather mild expectations, expecting a strong showing of jeans and, well, not much more. Boy, was I wrong. Although I had mentally paired BIG with denim-focused stores like Denimio and Blue Owl, BIG’s selection is far more expansive.

Photos by Jon Suhr.

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