Awake

Founded by former Supreme brand director Angelo Baque in 2012, Awake NY is a streetwear brand inspired by the rich cultures of the city it's named after. Like Baque's former employer, Awake NY clothing is known for its colorful take on pop culture references, print-heavy jersey styles, and workwear-inspired garments. Since its inception in 2012, the brand has quickly ascended into the streetwear pantheon, partially thanks to collaborations with brands like Carhartt, Asics, Moncler and Jordan. While the product offering ranges from hoodies, tees, pants and varsity jackets to accessories, the brand is always instantly recognizable for its New York bravado and classic script logo.